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Consumers Have Positive View

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By: TOM BRANNA

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The Changes in U.S. Milk Consumption/New Milk Products study conducted by BuzzBack Market Research was developed in partnership with the Dairy Management Inc. (American Dairy Association, National Dairy Council and U.S. Dairy Export Council) and Dairy Foods Magazine to understand more about consumer attitudes and behaviors regarding purchase and consumption of milk and milk-derived products. The study found that two-thirds of respondents drink milk at least three times a week, with 42% claiming...

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